Having a look at some of the popular trends and customer interests that are influencing the food and drinks trade.
With the rise of social media food trends among a worldwide food community, the food and drink industry are beginning to cater towards a more diverse consumer base. Particularly, the rise of vegan and plant-based diets. More people are decreasing consumption of animal-based items or trying to find fitting solutions to take care of dietary concerns such as a lactose and gluten free diets. Tim Parker would recognise the influence of global food trends on the food industry. Similarly, Dave Sparrow would recognise that customer diversity is propelling trends such as veganism. Dining establishments and fast-food groups are expanding their menus to incorporate vegan products, as are supermarkets, with devoted spaces for plant-based products. Nowadays individuals are also seeking to try authentic world flavours and fusion cuisines as global media affects consumption trends. Fulfilling the requirements of a diverse customer group has resulted in the escalation of cultural diversity in food choices.
As health experts are pushing for better nutritional options, the food industry current trends in fitness and health communities are seeing an appeal for functional health products. Health-conscious customers are moving in the direction of convenient and tasty approaches to look after their bodies, with gut health and protein consumption leading recent industry trends. Functional foods and beverages are earning appeal for their added benefits that promote general well-being. Across the globe there are many types of probiotic foods that maintain digestive health. Probiotic beverages in addition to cultured foods are increasing in demand, as naturally derived products that are both rich in nutrients and minimally processed. Natasha Bowes would identify the increasing appeal for functional foods. Moreover, protein rich food products are catering towards health enthusiasts, as are collagen enriched foods, for their anti-aging properties. This industry trend is supporting a more health-conscious way of life and changing the way that customers view nutrition.
What is the next big food trend? These days, as website buyers are growing more aware of the effects of the products they are eating on their health and the environment. Accordingly, the industry is seeing considerable shifts towards more innovative and ethically conscious solutions. One of the most significant changes in the food industry is the increase of food alternatives. Buyers are increasingly looking for more meat alternatives and plant-based products, due to increased concerns over animal farming and its environmental significance. Developments such as plant-based proteins are ending up being progressively popular amongst buyers. These products intend to imitate the flavor and texture of meat while lowering carbon footprints. Furthermore, lab-grown meat is emerging as an innovative alternative. Not only will this option offer real meat, but it will reduce the demand for livestock farming and animal agriculture. These trends are reshaping the way individuals eat animal products, encouraging a more sustainable and ethical food industry.